Link in Bio Examples: 25 Ideas You Can Copy

Updated September 2026 · By Joseph Pugliese, founder of Linklay

A good link-in-bio page makes the next action obvious. It tells visitors who the page belongs to, puts the most important destination near the top, and avoids forcing people to scan a wall of nearly identical buttons.

The right structure depends on the account. A musician may prioritize a new release and tour dates. A restaurant may prioritize reservations and the menu. A creator may prioritize the newest video, newsletter, storefront, and brand-contact information.

Use the examples below as starting structures. Replace the placeholder text with destinations that are genuinely useful for your audience.

What should a link-in-bio page include?

Most useful pages need only five parts:

  1. a recognizable name or profile image,
  2. one short line explaining who the page belongs to,
  3. the most important current link,
  4. a small set of secondary destinations,
  5. and a clear way to contact or follow you when relevant.

Do not add a button simply because you can. Every link competes for attention.

Example 1: General creator

Profile description:

Videos, recommendations, and everything I mention online.

Links:

  1. Watch my latest video
  2. Shop my current favorites
  3. Join my newsletter
  4. My gear and setup
  5. Work with me
  6. Follow me on YouTube

Why it works:

The newest content is first, commercial links are clearly labeled, and business inquiries have a dedicated destination instead of being mixed into entertainment links.

Example 2: Educational creator

Profile description:

Practical lessons on growing an online business.

Links:

  1. Start with my free guide
  2. Watch the latest tutorial
  3. Join the weekly newsletter
  4. Browse all resources
  5. Book a consulting call

Why it works:

A free starting resource gives new visitors an obvious first step before asking them to buy or book anything.

Example 3: Lifestyle creator

Profile description:

Style, travel, home, and the things I actually use.

Links:

  1. Today's links
  2. Shop my outfits
  3. Travel recommendations
  4. Home favorites
  5. Latest Instagram post
  6. Brand inquiries

Why it works:

Visitors coming from a Story or Reel can quickly find the current item without digging through older categories.

Example 4: Food creator

Profile description:

Easy recipes, restaurant finds, and kitchen favorites.

Links:

  1. Get the newest recipe
  2. Browse all recipes
  3. My favorite kitchen tools
  4. Restaurant guides
  5. Join the recipe newsletter

Why it works:

The page separates recipes from product recommendations and keeps the newest recipe at the top.

Example 5: Travel creator

Profile description:

City guides, hotels, itineraries, and travel tools.

Links:

  1. Latest destination guide
  2. Browse all city guides
  3. Hotels I recommend
  4. My travel gear
  5. Newsletter
  6. Work with me

Why it works:

The visitor can choose between the current trip and evergreen planning resources.

Example 6: Fashion influencer

Profile description:

Daily outfits and the exact pieces I wear.

Links:

  1. Shop today's outfit
  2. New arrivals I love
  3. Beauty favorites
  4. My storefront
  5. Size and fit notes
  6. Partnership inquiries

Example 7: Beauty influencer

Profile description:

Makeup, skincare, honest reviews, and tutorials.

Links:

  1. Products from my latest video
  2. Current skincare routine
  3. Makeup favorites
  4. Watch my tutorials
  5. Discount codes
  6. Brand contact

Example 8: Tech influencer

Profile description:

Tech reviews, setups, apps, and buying guides.

Links:

  1. Latest review
  2. My desk setup
  3. Best products by budget
  4. YouTube channel
  5. Newsletter
  6. Business inquiries

Why these work:

The first link reflects the content someone most likely just saw, while evergreen collections remain available below it.

Example 9: Ecommerce brand

Profile description:

Everyday essentials designed in Los Angeles.

Links:

  1. Shop new arrivals
  2. Best sellers
  3. Shop all
  4. Track your order
  5. Reviews
  6. Contact support

Example 10: Restaurant

Profile description:

Dinner, drinks, and weekend brunch in West Hollywood.

Links:

  1. Reserve a table
  2. View the menu
  3. Order pickup
  4. Private events
  5. Directions
  6. Instagram

Example 11: Salon

Profile description:

Cuts, color, and styling by appointment.

Links:

  1. Book an appointment
  2. Services + pricing
  3. Meet the team
  4. Before and after gallery
  5. Directions
  6. Contact us

Example 12: Consultant

Profile description:

Strategy for teams that want clearer growth decisions.

Links:

  1. Book an intro call
  2. See services
  3. Read case studies
  4. Download the free guide
  5. LinkedIn
  6. Email me

Why these work:

The page prioritizes the action that moves the business forward, then gives visitors the information needed to make that action easier.

Example 13: Artist with a new release

Profile description:

New single out now.

Links:

  1. Listen to the new single
  2. Watch the music video
  3. Tour dates
  4. Merch
  5. Spotify
  6. YouTube

Example 14: DJ

Profile description:

DJ, producer, and live sets.

Links:

  1. Listen to my newest mix
  2. Upcoming shows
  3. Book me
  4. SoundCloud
  5. Spotify
  6. Instagram

Example 15: Band

Profile description:

New music, shows, merch, and everything from the band.

Links:

  1. Stream the latest release
  2. Buy tickets
  3. Shop merch
  4. Join the mailing list
  5. Watch videos
  6. Contact management

Example 16: Fitness creator

Profile description:

Simple strength training for busy people.

Links:

  1. Start with my free workout
  2. Training programs
  3. Exercise library
  4. My equipment recommendations
  5. YouTube
  6. Coaching

Example 17: Personal trainer

Profile description:

1:1 coaching in Los Angeles and online.

Links:

  1. Apply for coaching
  2. View coaching options
  3. Client results
  4. Free training guide
  5. Book an intro call

Example 18: Yoga teacher

Profile description:

Classes, private sessions, and simple practices for home.

Links:

  1. View class schedule
  2. Book a private session
  3. Online classes
  4. Free 10-minute practice
  5. Newsletter

Example 19: Portrait photographer

Profile description:

Portrait and editorial photography in Los Angeles.

Links:

  1. View portfolio
  2. Book a session
  3. Packages + pricing
  4. Client gallery
  5. About me
  6. Email

Example 20: Wedding photographer

Profile description:

California weddings with a documentary feel.

Links:

  1. View wedding portfolio
  2. Check availability
  3. Investment guide
  4. Full wedding galleries
  5. Testimonials
  6. Instagram

Example 21: Local nonprofit

Profile description:

Helping local families access food and essential resources.

Links:

  1. Donate
  2. Get help
  3. Volunteer
  4. Upcoming events
  5. See our impact
  6. Contact us

Example 22: Advocacy organization

Profile description:

Resources, education, and action around our mission.

Links:

  1. Take action now
  2. Learn about the issue
  3. Donate
  4. Upcoming events
  5. Volunteer
  6. Newsletter

Why these work:

The page separates support for people who need help from actions for people who want to contribute.

Example 23: Subscription creator

Profile description:

My official links, content updates, and social profiles.

Links:

  1. Official subscription page
  2. Latest updates
  3. X
  4. Instagram
  5. Wishlist
  6. Business contact

Example 24: Cam creator

Profile description:

Official schedule and verified links.

Links:

  1. Live schedule
  2. Official cam profile
  3. Subscription page
  4. X
  5. Wishlist
  6. Contact

Keep labeling clear so visitors know where each link goes before they tap.

Example 25: Realtor

Profile description:

Los Angeles homes, neighborhood guides, and private showings.

Links:

  1. Search homes
  2. Book a consultation
  3. Current listings
  4. Neighborhood guides
  5. Home valuation
  6. Contact me

Too many equal-priority buttons

If every link looks equally important, nothing feels important.

Vague labels

Click here tells the visitor almost nothing. Book a consultation or Watch the latest video is clearer.

Broken destination pages

Test the public page regularly, especially after changing a product URL, website structure, or campaign.

Repeating the same destination

Do not use several buttons that lead to essentially the same place unless the difference is meaningful.

No measurement

If you never look at click behavior, you cannot tell whether the page reflects what visitors actually want.

How to build a Linklay page from one of these examples

  1. Choose the example closest to your account type.
  2. Replace the profile description with one sentence about you or the business.
  3. Add the most important current destination first.
  4. Add only the secondary destinations visitors are likely to need.
  5. Use clear button labels.
  6. Preview the page on mobile.
  7. Test every link.
  8. Add the Linklay URL to your social profiles.
  9. Review click analytics and reorder the page as visitor behavior changes.

Frequently Asked Questions

What should I put in my link in bio?

Put the destinations most useful to someone who just visited your profile, such as your latest content, website, store, newsletter, booking page, portfolio, or contact information.

How many links should a link-in-bio page have?

Start with roughly four to eight useful destinations and add more only when the page remains easy to scan.

What should the first link be?

The first link should match your current priority and the reason most people are reaching the profile.

Can I change my Linklay links without changing my profile URL?

Yes. You can update the destinations on your Linklay page while keeping the same Linklay profile URL in your social bios.

Should I include every social profile?

Only when those social profiles are useful next steps. Do not let a long list of social icons bury the main action you want visitors to take.

Related guides