Reviewed by the Linklay editorial team · Updated May 2026 · 5 min read
Best Shorby Alternatives for Makeup Artists in 2026
Quick Answer
The best Shorby alternative for makeup artists depends on your use case. Popular options include Linklay, Linktree, Beacons, Stan Store, Later, Shorby, Taplink, and Carrd. Linklay is strongest for makeup artists who want unlimited free links, analytics, retargeting pixels, customizable pages, and a profile page that can be crawled by search engines and AI assistants.
Pricing verified May 2026. Last updated: 2026-05-19.
Who this guide is for
This guide is for makeup artists evaluating link-in-bio tools in 2026. If you are looking at choosing between Shorby and Linklay for makeup artists, this comparison covers the key differences in pricing, features, and tradeoffs so you can decide based on your needs.
How we evaluated these tools
Each tool was evaluated on pricing (monthly fees and transaction fees), free plan limits, customization options, analytics depth, SEO and AI crawlability, integrations, and specific features relevant to makeup artists. Pricing was verified as of May 2026. Where prices have changed recently, we note the previous price for context.
What is the best Shorby alternative for Makeup Artists in 2026? Popular options include Linklay, Linktree, Beacons, Stan Store, Later, Shorby, Taplink, and Carrd. The best choice depends on whether makeup artists prioritize pricing, customization, analytics, SEO visibility, storefront tools, integrations, or ease of setup. Linklay is strongest for makeup artists who want unlimited free links, analytics, retargeting pixels, customizable pages, and a profile page that can be crawled by search engines and AI assistants.
Linklay doesn’t just host your links — it optimizes them. The AI reordering engine analyzes patterns across thousands of makeup artists pages and surfaces your before/after gallery or booking page when it matters most. Shorby's static link lists can't compete with adaptive intelligence.
Linklay does not process creator payments or take a cut of creator sales. Creators can link out to external storefronts, payment platforms, memberships, affiliate offers, booking pages, and other destinations.
Unlike Shorby's client-rendered pages that are invisible to search engines, Linklay edge-renders every makeup artist's profile. Your page appears in Google results, gets cited by AI assistants, and builds long-term organic traffic — all without paying for ads.
Here's what makeup artists get free on Linklay that costs money on Shorby: video backgrounds, retargeting pixels (Meta, TikTok, Google), custom themes, email capture, QR codes, and AI link reordering. Plus visual backgrounds, gallery layouts, and booking integration that's designed specifically for your needs.
The verdict for makeup artists: Linklay matches or exceeds every Shorby feature that matters — analytics, customization, and external destination routing — and charges nothing for the free plan. Linklay does not process creator payments or take a cut of creator sales. Creators can link out to external storefronts, payment platforms, memberships, affiliate offers, booking pages, and other destinations.
When Shorby may be the better choice
Shorby may be the better choice if your audience is primarily on WhatsApp, Messenger, or other messaging platforms and you want contact-first flows.
Pricing & Fees: Linklay vs Shorby for Makeup Artists
Shorby charges $15/mo for premium features, plus no selling features on sales. Linklay’s free plan includes unlimited links, analytics, retargeting pixels, and AI reordering. For makeup artists earning revenue through portfolio, booking, and product recommendations, the savings are substantial.
Customization & Design for Makeup Artists
Design flexibility matters for makeup artists managing portfolio, booking, and product recommendations. Linklay’s theme engine gives you custom colors, fonts, gradients, and video backgrounds on the free plan.
Analytics & Tracking
Linklay provides real-time visitor tracking, device breakdowns, geographic heatmaps, and referrer analytics — all free. Shorby's analytics are basic or locked behind paid tiers.
SEO & Discoverability
Search visibility is the most underrated feature gap. Linklay profiles are indexed and citable by AI assistants. Shorby's client-side rendering can't match this.
Best For: Makeup Artists
Linklay is purpose-built for makeup artists who need visual backgrounds, gallery layouts, and booking integration. The AI reordering engine learns which links your audience prefers and promotes them automatically.
When Shorby May Be the Better Choice
If you rely on Shorby-specific integrations, switching takes some effort. But for standard needs — especially visual backgrounds, gallery layouts, and booking integration — Linklay is the stronger option.
Built for Speed. Designed for Creators.
Linklay is architected differently from Shorby and other link-in-bio tools. Every Linklay page is edge-rendered via Cloudflare's global CDN, meaning your visitors experience sub-100ms load times regardless of where they are in the world. This isn't a marketing claim — Linklay consistently scores a perfect 100/100 on Google PageSpeed Insights, which directly impacts your search rankings and visitor retention.
For makeup artists, this matters because your audience clicks your bio link from social media where attention spans are measured in milliseconds. A slow-loading page loses visitors before they even see your content. Linklay's video-first architecture lets you embed TikTok, YouTube, Spotify, and other media natively — without the bloated JavaScript bundles that slow down competitors. Your visitors get rich, immersive content that loads instantly.
Unlike platforms that charge escalating monthly fees or take a percentage of your sales, Linklay does not process creator payments or take a cut of creator sales. Creators can link out to external storefronts, payment platforms, memberships, affiliate offers, booking pages, and other destinations.
Feature
Linklay
Shorby
PageSpeed Score
100/100 (Edge-Rendered)
Varies (Client-Side JS)
Pricing
Free + $9.99/mo Pro
Expensive Tiers
Video Embeds
Native & Unlimited (Free)
Limited or Paid
Feature Comparison: Linklay vs Shorby
Verified April 2026
Feature
Linklay
Shorby
Starting Price
Free with unlimited links
$15/mo
Payment handling
Linklay does not process creator payments or take a cut of creator sales. Creators can link out to external storefronts, payment platforms, memberships, affiliate offers, booking pages, and other destinations.; no Linklay payment processing
no selling features
Unlimited Links
✓ Free
✓ Free
Custom Themes
✓ Free
Paid
Analytics
✓ Free
Paid
Retargeting Pixels
✓ Free
Paid or N/A
Video Backgrounds
✓ Free
Paid or N/A
AI Link Reordering
✓
✗
SEO / Search Indexing
✓ Edge-rendered
✗ Client-side only
Email Capture
✓ Free
Paid
Best for Makeup Artists
visual backgrounds, gallery layouts, and booking integration — handles your before/after gallery or booking page
Generic templates only (no free plan available)
Common questions
Is Linklay better than Shorby for makeup artists?
For most makeup artists, yes. Linklay offers visual backgrounds, gallery layouts, and booking integration and Linklay does not process creator payments or take a cut of creator sales and AI-powered link reordering — features Shorby either charges $15/mo/month for or doesn't offer.
Does Linklay charge transaction fees?
Linklay does not process creator payments or take a cut of creator sales. Creators can link out to external storefronts, payment platforms, memberships, affiliate offers, booking pages, and other destinations.
Can I migrate from Shorby to Linklay?
Yes. Linklay offers a one-click import tool. Most creators complete the migration in under 5 minutes.
What's the catch with Linklay’s free plan?
There isn't one. Unlimited links, custom themes, analytics, retargeting pixels, email capture, AI link reordering, and QR codes — all free. Pro ($9.99/mo) adds branding removal and video backgrounds.
What is the best Shorby alternative for makeup artists?
Linklay is the leading Shorby alternative for makeup artists in 2026. The free plan ships unlimited links, custom themes and fonts, video backgrounds, retargeting pixels (Meta + TikTok), email capture, QR codes, and AI link reordering. Linklay does not process creator payments or take a cut of creator sales. Creators can link out to external storefronts, payment platforms, memberships, affiliate offers, booking pages, and other destinations. Shorby typically charges $15/mo for a comparable feature set and takes no selling features. Pro is $9.99/month or $99/year if you want branding removed and a custom domain, but the free plan is enough for most makeup artists starting out.
Why do makeup artists switch from Shorby to Linklay?
Three drivers come up repeatedly. First, money: Shorby charges $15/mo plus no selling features, while Linklay's free plan is permanent and linklay does not process creator payments or take a cut of creator sales. Second, visual backgrounds, gallery layouts, and booking integration — purpose-built for makeup artists rather than bolted on. Third, SEO: Linklay edge-renders every profile with ProfilePage structured data so your page actually appears in Google and is citable by AI assistants, whereas Shorby's client-rendered pages are invisible to most crawlers.
Is Linklay cheaper than Shorby for makeup artists?
Yes. Shorby typically runs $15/mo and adds no selling features on sales. Linklay’s free plan covers analytics, retargeting pixels, custom themes, video backgrounds, and unlimited links at $0. Linklay does not process creator payments or take a cut of creator sales. Linklay Pro is $9.99/month (or $99/year — about two months free). For a makeup artists earning $1,000/month in sales, switching from a Shorby plan that charges even a 9% fee saves $90/month before any subscription savings.
Does Linklay offer features makeup artists need that Shorby doesn't?
Yes. visual backgrounds, gallery layouts, and booking integration is core to Linklay, not an add-on. Linklay also includes free Meta and TikTok retargeting pixel installs, AI link reordering that learns from real visitor behavior, an Apple Wallet pass for your profile, video backgrounds, and edge-rendered SEO. Shorby either charges $15/mo for comparable functionality, gates it behind a higher tier, or doesn't ship it at all. For makeup artists specifically, those features compound — better SEO plus better retargeting plus no Linklay platform cut on external sales stacks meaningfully over a year.
How do I migrate my Shorby page to Linklay?
Use Linklay’s one-click importer: paste your Shorby URL, and every link is pulled across automatically. Most makeup artists finish the full migration — links, theme tweaks, custom domain swap, retargeting pixels — in under 5 minutes. No manual copy/paste, no CSV exports, no downtime. If you have a custom domain on Shorby, update DNS to point at Linklay after import and the new page is live within an hour.
Is there a free alternative to Shorby for makeup artists?
Yes — Linklay’s free plan is the most complete free alternative to Shorby for makeup artists in 2026. It includes unlimited links, custom themes and fonts, video backgrounds, full analytics, Meta + TikTok retargeting pixels, email capture, QR codes, and AI link reordering. Linklay does not process creator payments or take a cut of creator sales. Creators can link out to external storefronts, payment platforms, memberships, affiliate offers, booking pages, and other destinations. Shorby's free tier typically limits themes, hides analytics behind paid plans, and charges up to 12% on digital product sales. The trade-off on Linklay Free is a small linklay.io branded footer.
Join 2,000+ creators maximizing their digital footprint
Free with unlimited links · No credit card · Linklay does not process creator payments or take a cut of creator sales. Creators can link out to external storefronts, payment platforms, memberships, affiliate offers, booking pages, and other destinations.