Instagram Sizes and Dimensions
Updated September 2026 · By Joseph Pugliese, founder of Linklay
Last verified: September 7, 2026
Instagram content appears in several different surfaces, and a file that looks right in the feed can crop differently in the profile grid, Stories or Reels. This hub collects the current production sizes for profile photos, Reels, Stories, carousels, grid previews, Highlight covers and ads, with clear labels when Instagram publishes a hard requirement versus when a number is a practical working size.
Images
- Instagram Profile Picture Size — Use a 320 × 320 px square image for an Instagram profile picture.
- Instagram Carousel Size — Use 1080 × 1350 px at 4:5 for a portrait Instagram carousel when you want a conservative feed-first format.
- Instagram Grid Size — For grid-sensitive Instagram artwork, use a 3:4 preview and 1080 × 1440 px as a practical working canvas.
- Instagram Highlight Cover Size — Use 1080 × 1920 px at 9:16 as the working canvas for an Instagram Highlight cover, then keep the actual icon centered because the profile displays the cover as a circle.
- Instagram Ad Size — For feed image ads, use a feed-friendly square or portrait asset such as 1080 × 1080 or 1080 × 1350.
Video
- Instagram Reel Size — The recommended Instagram Reel size is 1080 × 1920 px at 9:16.
- Instagram Story Size — The standard Instagram Story size is 1080 × 1920 px at a 9:16 aspect ratio.
Text limits
Existing guides
Sources and verification
Every Instagram specification linked from this hub was last verified September 7, 2026, and each page lists the source behind its numbers.
Sources
- Hootsuite, Social media image sizes, September 2026 https://blog.hootsuite.com/social-media-image-sizes-guide/
- Instagram Help Center, Image resolution of photos you share https://help.instagram.com/1631821640426723
- Instagram Help Center, Reel size and aspect ratios https://help.instagram.com/1038071743007909
- Hootsuite, Instagram Reels for business in 2026 https://blog.hootsuite.com/instagram-reels/
- Meta for Business, Facebook and Instagram Reels ads https://www.facebook.com/business/ads/facebook-instagram-reels-ads
- Hootsuite, Instagram carousel size guide https://blog.hootsuite.com/instagram-carousel/
Related guides
- All social media guides
- Instagram Profile Picture Size: 320 × 320 Pixels
- Instagram Reel Size: 1080 × 1920 Pixels at 9:16
- Instagram Story Size: 1080 × 1920 Pixels at 9:16
- Instagram Carousel Size: 1080 × 1350 Is the Safe Portrait Default
- Instagram Grid Size: The Current Profile Preview Is 3:4
- Link in bio: the complete guide