How to Add a Link to Your Snapchat Story

Step-by-step

1. Step 1. Capture or upload the Story image or video.
2. Step 2. Open Snap capture screen → Paperclip 📎 icon → URL / Website.
3. Step 3. Paste the destination URL. Give it short link text — viewers see this text as the tappable label over your Story.
4. Step 4. Position the URL / Website Attachment on the Story. Post.
5. Step 5. Viewers tap the URL / Website Attachment to open the URL. Snapchat opens the destination in its in-app browser — the WebView trap applies, so payment providers and SSO flows may not work reliably.

Requirements and gotchas

Snapchat Attachments are available to every account with a Public Profile. Without a Public Profile, you can still attach URLs to individual Snaps but the persistent link surface behaves differently.

Analytics on Story link taps

Snapchat exposes Story views and screenshots but not per-link tap counts natively. Route the Story link through a link-in-bio or a redirect service to count clicks.

The WebView issue on Story links

Most "link not working on Snapchat" reports come down to one cause: the Snapchat app opens taps inside its own in-app browser (a WebView) instead of the phone's default browser. Some payment providers, membership platforms, and single-sign-on flows detect WebViews and block them, which surfaces as a blank page, a login loop, or an "unsupported browser" error. The fix is to open the link in the system browser — long-press the link (iOS) or tap the ⋮ menu → "Open in browser" (Android). Linklay's edge-rendered pages work in WebViews, so if your destination is a Linklay profile the link works everywhere; the WebView issue only bites when the final destination is a third-party checkout or SSO.

Frequently Asked Questions

Skip the platform tweaks

One Linklay page holds every link, works in every in-app browser, and updates without editing your profile. Create your free Linklay page.