How to Add a Link to Your Facebook Story

Step-by-step

1. Step 1. Capture or upload the Story image or video.
2. Step 2. Open Story creator → Sticker tray → Link.
3. Step 3. Paste the destination URL. Give it short link text — viewers see this text as the tappable label over your Story.
4. Step 4. Position the Link sticker on the Story. Post.
5. Step 5. Viewers tap the Link sticker to open the URL. Facebook opens the destination in its in-app browser — the WebView trap applies, so payment providers and SSO flows may not work reliably.

Requirements and gotchas

Facebook Stories link stickers are available to every Page and personal profile. Page Insights shows tap counts under Story metrics.

Analytics on Story link taps

Facebook Insights (Business/Creator accounts) shows tap counts on Story stickers. For per-destination attribution when the sticker points at a link-in-bio page, use the link-in-bio tool's dashboard.

The WebView issue on Story links

Most "link not working on Facebook" reports come down to one cause: the Facebook app opens taps inside its own in-app browser (a WebView) instead of the phone's default browser. Some payment providers, membership platforms, and single-sign-on flows detect WebViews and block them, which surfaces as a blank page, a login loop, or an "unsupported browser" error. The fix is to open the link in the system browser — long-press the link (iOS) or tap the ⋮ menu → "Open in browser" (Android). Linklay's edge-rendered pages work in WebViews, so if your destination is a Linklay profile the link works everywhere; the WebView issue only bites when the final destination is a third-party checkout or SSO.

Frequently Asked Questions

Skip the platform tweaks

One Linklay page holds every link, works in every in-app browser, and updates without editing your profile. Create your free Linklay page.